AMPLIFY LAGREE
FULL-SERVICE
SOCIAL MEDIA MANAGEMENT
Client: AMPLIFY Lagree
Industry: Lagree fitness studio
Location: Rochester, MN
Instagram: @amplifyrochester
When Sarah from AMPLIFY Lagree approached me, she was essentially starting from scratch, with no established social media community and a workout concept most people in Rochester had never heard of.
Minnesota’s first Lagree studio needed someone to translate this newer business into a concept the local audience actually wanted to be part of. That meant building a strategy that balanced education and high energy, drew in the community, and made the Megaformer feel approachable without watering down the brand’s bold, fun vibe.
Build awareness around both the studio and the Lagree method
Our top 3 priorities here:
Create a consistent, branded social presence that felt bold, clear, and community-focused
Support conversions, promotions, and studio growth through strategic ongoing content
We refined the messaging throughout the year as more people came to the studio, and by the end of year one, AMPLIFY achieved an 11:1 ROI!!
(Which is insane for the fitness industry, the average marketing ROI is 5:1!)
They also gained 1000 followers, 1.13 million profile views, 312k+ increase in organic reach, and 182K+ Reel views.
AFTER ONE YEAR TOGETHER, SARAH EXPERIENCED:
“Hiring Sydney is definitely worth the investment ”
The time and peace of mind I've gotten back has personally been invaluable, but she's also helped grow my business exponentially. She gave my business a voice and a presence that's interactive and engaging - more than just a static website. Sydney is a quick learner so the mutual onboarding process was quicker than expected and I was able to completely hand off marketing to someone who I could trust. She is responsive and open to feedback and it feels like we are constantly evolving my business together!
September Social was able to help AMPLIFY:
Build a recognizable and community-driven social presence from the ground up while introducing an unfamiliar workout style to the market.
Gain 1,000+ new clients with 11,500+ classes taken, and a membership base that's still growing.
Grow their email community to 2,100+ subscribers with a 57% open rate, which is well above industry benchmarks
NO MATTER WHAT STAGE YOU’RE AT IN YOUR BUSINESS, THE RIGHT STRATEGY, CREATIVE, AND EXECUTION WORKING TOGETHER CAN BUILD TRUST, CREATE BELONGING, AND TURN A NEW AUDIENCE INTO A LOYAL ONE.